Showing posts with label business. Show all posts
Showing posts with label business. Show all posts

Saturday, August 27, 2011

With the support of the YC Vidyard is YouTube for business

Leena Rao is currently working as a writer for TechCrunch. She recently finished graduate school of the Medill School of journalism at Northwestern University, where she studied business journalism and videography. From 2004 to 2007 she helped lead efforts for advocacy and community relationships Congressman Carloyn Maloney in New York. She graduated from Columbia University in 2003 where it was ... ? Read More

Vidyard

Many businesses put YouTube videos on their sites, but one of the sore points using YouTube as a platform is that visitors can click through the video on YouTube and off site brand — and those videos include YouTube advertising and branding. Brightcove and Ooyala offer professional Web-hosted enterprise video platform, but it can be expensive. Enter Y Combinator support Vidyard, which starts today as an affordable way for businesses to host videos that can be viewed on a page or through the embeddable player.

In principle, Vidyard offers a service that is very similar to YouTube, but without the link to the portal by third parties. Start also offers instant, detailed and real time analytics with embedded video performance. Co-founder Michael Litt said that at present 3.5 million enterprises receiving YouTube videos to your site and there is a huge opportunity to offer better, more simple, easy-to-use product video hosting companies.

Here's how Vidyard works. Firstly you can choose to download the video file or video from YouTube. You can then add custom thumbnail, choose from 10 different player skins customize size and color, viral share on Twitter and Facebook and HD content by default, if you want.

In terms of integrating video on the site Vidyard offers a simple code that can be embedded on any site (users can have video in-line or that appears as a pop-up window). Or you can choose to send people to the main page with links to video that Litt said, ideal for email marketing. Users can also leave comments on these pages via Twitter and Facebook.

After the business uses Vidyard, it can also access detailed analytics on the performance of the video. Run allows businesses to find out how many people watched the video, the amount of attention minutes watched, the most popular time in the video, where people are located geographically, and much more.

Monetization, Vidyard uses a freemium: startups and companies with less marketing budget can create a hosted video via Vidyard for free with some of the features above (including Analytics). For $ 20 to $ 50 per month they can add branded players, real time analytics and other additional features. And Vidyard also has plans for large-scale video hosting.

Startup uses RTMP streaming, which means that you can go to the middle of the video without waiting for the buffer to catch up. You can also implement chaptering, which means that the overlay links to more videos on the upper part of the observed. Each plan includes a 101 GB bandwidth, and Litt said no business goes beyond that amount. Running the tweaked it a hosting technology effective bandwidth and only buffers ten second beforehand so business not to waste bandwidth to customers who didn't watch the whole video.

Vidyard has not yet finished Y Combinator incubator (what's happening this week), but is already caught the eye of some well-known companies and investors. Ernst and young, Adchemy and TheBizMedia (digital video agency, represents coke and Maxwell House) use hosting platform Vidyard's. And in addition to launch and fund Y Combinator financial support Vidyard is additional funds from former RIM COO Dennis Kavelman and SV Angel.


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Tuesday, August 23, 2011

Andreessen Horowitz leads $ 15 M round in GoodData cloud Business Intelligence platform

Leena Rao is currently working as a writer for TechCrunch. She recently finished graduate school of the Medill School of journalism at Northwestern University, where she studied business journalism and videography. From 2004 to 2007 she helped lead efforts for advocacy and community relationships Congressman Carloyn Maloney in New York. She graduated from Columbia University in 2003 where it was ... ? Read More

good-data-1

GoodData startup company that provides a platform for cloud-based business intelligence (BI) raised $ 15 million in financing led by Andreessen Horowitz with existing investors General Catalyst partners, fidelity growth partners and Windcrest, also contributes to the round. This investment brings total financing GoodData to $ 28.5 million. The company also added two new members of the Board of Directors: John O'Farrell, general partner at Andreessen Horowitz and Dave Girouard, President of Google Enterprise. In addition it marks Andreessen Horowitz fourth GoodData investments (including two seed investment and 2010).

Founded by serial entrepreneur Roman Stanek, GoodData offers cloud-based data analytics solution that is more economically efficient than similar products from IBM, SAP and Oracle. The company mainly GoodData can connect product in their own cloud-based SaaS (i.e. Salesforce, Zendesk) and then access to operational dashboards, advanced reporting and data storage.

In addition to the just structuring data, GoodData also gives the company best practices and actionable insights based on data, add a layer of intelligence. The company has a number of Analytics apps for SaaS products, including the Zendesk, Twilio, Pardot and get satisfaction, which offers these companies additional reporting. The company currently offers 20 application and will expand more SaaS platform with new funding. The company plans to add another 30 applications by the end of the year.

Stanek tells us that GoodData is disrupting BI $ 25 billion and storage space, because the earlier data intelligence used to be a complex process. But as more companies rely on cloud applications to business functions such as sales, customer service and much more, access and understanding of this huge amount of data on the basis of the cloud became simplified process that took minutes, he explains.

And GoodData sacrificed seeing traction in the enterprise space. Over 2500 companies, including Software AG, Time Warner Cable, Capgemini and Pandora media, relied on data intelligence, GoodData products. The company saw a 500% increase in the overall use of the platform in the 2011 alone and currently manages more than 6500 customers data Mark. And more than 2 million records were executed on a platform of BI cloud GoodData in July this year.

Add the main Enterprise Google, Girouard, the Council is quite a significant vote of confidence to launch. Girouard, who will advise the company to develop products, services and sales cloud, said: "GoodData GoodData is an amazing opportunity to build a huge business. Cloud computing and Analytics is a killer and GoodData provides unique and promising approach to lead in this market. "

O'Farrell Andreessen Horowitz also bullish on GoodData, tells us that he sees run to become the company billions of dollars. He explains that because the mass market continued to move to the cloud, there's still so much more potential for cloud-based business as GoodData that extract valuable information from the data cloud. "This is what business will spend a lot of money on," said O'Farrell.

O'Farrell also made an interesting point about the business intelligence space as a whole. He said there was a low barrier of entry in the space, but GoodData goes beyond just providing charts and data visualization tools offers a powerful platform, actually gives companies actionable insight from all of their business data. This, he said, creates a high barrier to entry, and be able help GoodData.


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Sunday, August 7, 2011

Startups on TV: TechStars teams up with Bloomberg offer inside look at building a business

RIP Empson-writer at TechCrunch. He did not find friends here, he is here to win and you don't forget it. You can contact him at rip [at] techcrunch [dot] com ? more

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Move American Idol, and when you hover the Survivor? There is a new reality show (okay, a documentary reality series) in the town, but fortunately nobody was getting voted off the island. In this version of the tech TV he launches and their founders iteration, scrambling through the feature sets and compete for the affection of the investors.

This is a great premise, as the reality surrounding the early stage of the launch may be kinetic: this may well be a car chase in Bullitt, of course, but this is of course the hard, fast, and if the founders play their cards can have a significant impact on the future success of their company (better).

But, in General, the early evolution of startups — and the role of major technological incubators in promoting this growth is taking place behind closed doors. Or low rent, common premises, with lots of empty pizza boxes. Now thanks to a partnership between the TechStars and Bloomberg TV, all eyes will get a comprehensive look at what it's like to be the founder of the command to start a glove at the advanced technology incubator.

This miniseries "reality-documentary", entitled "techstars" will be the Prime Minister on September 13 at 9 pm, with six episodes, passes through 18 October. It will air on Bloomberg TV on cable and online.

As for the participants: the series will feature 11 startups who participated in the programme of the New York City TechStars, which took place from January this year in early April and includes OnSwipe immersion Labs, Nestio, singer, ToVieFor, Shelby tv RedRover, MigrationBox, CrowdTwist, FriendList and ThinkNear.

David Tisch, Managing Director of TechStars in New York and David Cohen, founder and CEO of TechStars, both of which featured in the show, tell me what viewers can expect a real glimpse of what it's like TechStars company: "all this is 100% real and representative" what it means to be part of the incubator.

TechStars have multiple networks, looking to make a reality type shows on business-incubator, but ultimately chose Bloomberg TV saying that for the reasons stated above. They want to be objective, evidence-based series that captured the essence of what it is like to be the founder is actually an incubator and not over-a well-produced and skewed in favor of the dramatization. Bloomberg seemed like the right fit.

Of course, that being said, Cohen and Tisch assured me that there will be some drama-run drama, of course. Yes, there will be a few changes. But not to overestimate: I hope it will be "objective" look at what it's like taking the idea to execution, developing feasible business model, user search and discovering the best way to pitch to investors.

Viewers can also expect cameos many of TechStars mentors in New York, including immodestly founder Dennis Crowley, Fred Wilson of Union Square Ventures, Jeff Clavier SoftTech VC, Chris Dixon (founder collective, hump), Alexandra Wilson (seated gilt Groupe), Gary Vaynerchuk and "tens" anymore. You can check the list of TechStars mentor here.

Moreover it should also be interesting to watch Bloomberg Television Council of the judiciary, along with Cohen and Tisch and many TechStars mentors open business models and offer startups and sharp criticism of their founders and tips as they move through the program, the reality show style.

All eleven of the startups make an appearance in the series, although some of them on camera, more than others. TechCrunch covers some of these companies, which you can check out here for OnSwipe, Nestio, immersive laboratories, singer and ThinkNear. Seven of the 11 startups TechStars Winter programs also went on to raise funding, since several soon to close the Tisch and Cohen said. So maybe a good demo day at the store. As long as it's better than the last episode of The Sopranos, I.

Currently open applications for Boston's Winter programme and New York in the spring, and you can apply here.

«Techstars» trailer to see the video below:


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