Zlio, a site that allows users to create online stores where they sell goods from other e-commerce services, joins the deadpool. 6-year-getting going out of business and will be officially closes its doors on 11 September. The company is accusing Google algorithms for its demise, amazing, Zlio in the concept, or business model.
In an e-mail to users to inform them of an impending shutdown service fingers were pointed out all around, not only on Google, but also on an SEO company to improve website ranking in Google search results.
Oddly, Amazon aStore by Amazon service that allows Associates to build their own stores, not mentioned as a contribution to the service. The product was not a professional Web store Amazon. Or the dozens of DIY online shops filled with user-created content, such as Cafepress, Zazzle or Spreadshirt, for example.
Oh no, it's all Google's fault.
Full email is below.
Six years after its launch, we regret to announce that we are going out of business.
The service officially expires 11 September!
Zlio was a fantastic start, getting capital from one of Europe's largest venture capital funds, mangrove capital. In addition, we have advanced m & amp; talks with Google, which unfortunately is not at the last minute.
Our strong initial growth was interrupted on 27 September 2007, when most shops Zlio, which as a rule very well occupy, saw their Google ranking fall sharply, the Elimination of 65 per cent of our movement.
Despite our best efforts, as well as opening of 380 000 shops have so far failed to restore our previous rankings on Google, except in exceptional cases.
When we founded the Zlio, we thought that you, the members of the Zlio successfully will promote your shops among your community. We do not believe that links to Google is so important. Unfortunately, it was necessary.
Among the measures taken to improve our Google ranking, we came to the SEO company who claimed that they were able to resolve our problem.
Due to their poor performance, we evaluated that this company has not fulfilled its obligations. Thus we have entered into a dispute with him, resulting in a court case, whose sentence was passed on 26 July 2011. This decision is available on the Web site of the Paris commercial court (Tribunal de commerce de Paris).
This solution offers us to pay the entire service, which we continue to believe that was not provided and to pay compensation for the publication of our view Referencement on Twitter. The last part of the sentence has already drawn attention in the French media.
This phrase means that we cannot go. Service losing money for several years (which have forced us to gradually reduce our employees), and the amounts to pay today we sentenced to no longer allow us to fulfil our obligations.
Zlio allows users to create their own store and sell goods from other e-commerce services. Users can Stock shop products over three million and earn ...
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